Everything we've learned running 10,000+ placements — pitch templates, ROI math, and the outlets actually worth paying for.
The real path — sections, editors, price ranges and the two pitch angles that convert. No 'submit a tip' theatre.
A simple formula: (referral traffic × conversion × LTV) + (DR lift × organic uplift) − placement cost. Here's the sheet.
Reseller marketplaces get squeezed. Two-sided marketplaces compound. Here's the thesis behind Publisher Hub.